Run advertising and brand communications development testing, quickly and in-depth.
Work on new product, marketing and service concepts together with the consumers they are targeted for.
Ethnographic Research Design Tools
Observe and gain insight to consumers behaviour in specific settings - naturally and in their world.
In Depth Interview Qualitative Research
Asking questions that elicit depth of information in a one-on-one setting.
Community Focus Groups
Long-term research insight for either tactical or strategic projects.
Mystery Shopping Research
Insights into the extent to which a company is delivering on its brand promise at the point of interaction with its customers.
Online Focus Groups
Bring a group of people together in minutes no matter where they are in the world.
Online Focus Groups
Powerful, convenient and simple to use, our platform lets you bring a group of people together in minutes no matter where they are in the world for an interactive and insightful focus group. Whether you need to show images, videos, product designs, brand communications or other kinds of creative stimulus, or want to have a conversation with the right set of people, our live online focus group platform makes it simple and fun.
Reach Respondents In Their World
Relaxing and Revealing
Respondents can volunteer many more personal insights in online focus groups compared to face-to-face interviews. Levels of detail and honesty are heightened because people feel they are in their own personal "space" when online. Because respondents feel more comfortable they are usually more revealing, bringing depth to discussion that would be uncommon in traditional settings.
Reaching and Targeting the Right Voices
Suppose you are a national brand seeking insight from customers in multiple markets. Prospective respondents can come from disparate areas and time zones, eliminating the need for additional interviewers or complicated scheduling of field work. Best of all it is possible to target people online according to behavior and interests, not just demographics.
Insight at the Speed of Now
Sometimes you need to get answers quickly, and from the right people. Running an online focus group is the fastest way to access exactly the type of respondents you need for the right insight. You'll be able to invite your clients to watch, and make sure that they get their pressing business questions answered quickly but rigorously.
VisionsLive decided in late 2015, to carry out an un-commissioned piece of research to use as a case study for the online qualitative approach. ... More
This past week had the great and good of qualitative research have been logging in and signing up to the Festival of NewMR 2016. ... More
Are Baby Boomers keeping up with Digital?
25 September, 2018The elderly - a massive lucrative market that most businesses have forgotten about, yet which consists of people with numerous backgrounds who just so happen to be over a certain age. ... More
Online Qual - The Future of Market Research
8 August, 2018"A MOMENT'S INSIGHT IS SOMETIMES WORTH A LIFE'S EXPERIENCE." - OLIVER WENDELL HOLMES JR. ... More
UBER Brand Report
8 March, 2016VisionsLive decided in late 2015, to carry out an un-commissioned piece of research to use as a case study for the online qualitative approach. ... More
Great Insight on Insight
5 February, 2016This past week had the great and good of qualitative research have been logging in and signing up to the Festival of NewMR 2016. ... More
Hours of Operation for the Festive Season
18 December, 2015The VisionsLive team would like to wish you a very merry Christmas and reassure you that we will still be around to assist you with your projects and support queries. ... More